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. The task of this paper is to implement a thorough and comprehensive analysis of the institutional, organizational and legislative cutting-edge instruments of social tourism marketing in Russia. Approach. Analytic models of economic indices overview, domestic tourism priority approach, analysis of tourism field data and innovation-creative approach to tourism services’ offer are introduced for making progress on the problem stated. Hypothesis. Social tourism in Russian has been maintaining a huge potential for the integrative economic advance, and it needs a rational precondition for the economic policy development in the overall framework of European Union and World [4]. While getting an insight into the upcoming global events, one may state that dynamics of creative informational our days’ life requires a synergetic concept application and gain as maximum return as possible from initial technology input and creative human mind investments for the high value added goods (products, services and works) production considering contemporary priority tendencies of Russian tourism sphere. Results. A great technological advantage exists for the high value added creative tourism sector differentiation and growth as we’ve revealed while accumulating actual information about Russian social tourism sector. Creative tourism based on the advance of creative economy is to be boosted. Application of results. Implementations of results in practise has been carrying out during the regular collaborative (together with Kronid Korepanov [6], Prof. of Almetyevsk State Oil Institute, Doctor of Historical Sciences, my Father and First Teacher, and his own team of researches- archaeologists) field exploration of ancient towns remains near and within the contemporal frontiers of such historical cites as Great Kazan and Ufa, cultural towns as Elabuga (my native one). Conclusion. The process of European and world-wide integration has provided a substantial economic and political precondition for the Russian tourism economics advance [5,6] as well as economy progress in a whole.